ZEF video scripts · Version 5

23 September · AD-27 cold-approach rewrite · Three distinct emotional journeys · 9:16 · Natural AU/NZ delivery · Durations estimated

The three people: a woman dismissed after normal test results; a woman who loves gluten foods but has removed them because of digestive discomfort; a mother whose food anxiety has entered family life. Every scene carries a small “Scripted dramatisation · Paid ad” label. The journeys illustrate ZEF’s approved timeline and are not customer testimonials or guaranteed results.

Changes from the previous draft: removed text. Replacement and retained text stay normal. Briefs show the current version. Read clean scripts

Ad 1 · Podcast

Brief: AD-26 · “It’s just stress” · ~105–120s. A natural podcast conversation between a woman aged 45–55 and an empathetic host. Open tight on the guest, already mid-thought. Spoken line: “My GP said, ‘It’s just stress.’ I cried in the car.” Overlay: “EVERY TEST NORMAL. STILL NOT OKAY.” Let the room go quiet after “car”; no intro sting or cutaway. Stay in one believable podcast set. Her restaurant anxiety leads into why she tried Zen, how she took it, what changed across the programme and the ordinary result that mattered. Final 5 seconds: “Zen Eat Free · Read the ingredients and honest 90-day timeline”.

Script

GUEST: My GP said, “It’s just stress.” I cried in the car afterwards.

HOST: Because you felt dismissed?

GUEST: Completely. After years of bloating, every test came back normal. That should have felt like good news. Instead, I felt stupid for still struggling.

HOST: What did struggling actually look like?

GUEST: Restaurants were for tasting. Home was for eating. I’d read the menu before we left, pick the safest thing, find the bathroom, eat a few bites and pretend I was full. Eventually, I stopped saying yes.

HOST: And you’d already tried the usual things?

GUEST: Gluten-free. Dairy-free. Low FODMAP. A naturopath. Probiotics made it worse. I didn’t want another miracle. I wanted a plan that made sense.

HOST: Is that what made Zen feel different?

GUEST: Yes. Zen Eat Free is a 90-day botanical programme, not another probiotic. I started with one scoop, moved to two, mixed it with warm water and took it every night.

HOST: When did you notice anything?

GUEST: The first two weeks, nothing dramatic. Around week four, mornings and evenings started feeling different. Later, I noticed I wasn’t bracing before every meal. By the final phase, I could go to a family dinner and stay for dessert without spending the whole night thinking about my stomach.

HOST: That sounds small until it has been running your life.

GUEST: Exactly. I wasn’t chasing a perfect body. I wanted to feel normal enough to be there.

HOST: What would you tell someone sitting in that same car?

GUEST: Go to Zen Eat Free and read the six ingredients and the honest 90-day timeline. See if the programme makes sense for you before you buy another random bottle.

Ad 2 · Street Interview

Brief: AD-27 · “Pizza or pasta?” · ~105–120s. A clearly labelled scripted dramatisation that looks like a cold street approach outside a café. The male interviewer and woman aged 40–55 behave as strangers. He enters frame first with a plain microphone and asks, “Excuse me, quick question. Pizza or pasta?” Overlay: “WHEN YOU LOVE GLUTEN, BUT YOUR STOMACH DOESN’T.” Keep the opening in one continuous handheld shot with real street sound and no logo. Her performance moves from guarded, to pained and exposed while describing the problem, then to surprised hope when he introduces a structured option. He says he works with Zen before showing the product or offering advice. Final 5 seconds: “Zen Eat Free · Read the ingredients and honest 90-day timeline”.

Script

WOMAN: I knew where every bathroom was on my own street.

INTERVIEWER: On your own street?

WOMAN: Every café, supermarket and petrol station. If my stomach suddenly changed, I needed to know where I could go.

INTERVIEWER: How much did that control your day?

WOMAN: I chose my route to work around toilets. I sat near the door in meetings. At restaurants, I found the bathroom before I looked at the menu. Everyone else was choosing food. I was planning an escape.

INTERVIEWER: Did you know what was setting it off?

WOMAN: No. I cut gluten, dairy and FODMAPs. I tried eating clean and taking probiotics. The rules kept changing, but the anxiety stayed exactly where it was.

INTERVIEWER: What are you doing now?

WOMAN: I’m following Zen Eat Free. It’s a 90-day botanical programme, not another probiotic. I mix the powder with warm water and take it every night.

INTERVIEWER: Was it an instant change?

WOMAN: No. The first two weeks were quiet. Around week four, mornings and evenings felt different. Through the next phase, I felt less braced before plans. Near the end, I walked into a café and ordered before checking where the toilet was.

INTERVIEWER: When did you realise that mattered?

WOMAN: My friend asked where the bathroom was, and I honestly didn’t know. That had not happened in years.

INTERVIEWER: If every plan starts with finding the nearest bathroom, look up Zen Eat Free and read how the full 90-day programme works.
INTERVIEWER: Excuse me, quick question. Pizza or pasta?

WOMAN: Honestly? Neither.

INTERVIEWER: You don’t like them?

WOMAN: I love both. I just can’t deal with gluten anymore.

INTERVIEWER: Are you coeliac?

WOMAN: No. Every test came back normal. But bread or pasta can mean bloating, cramps and brain fog for the rest of the day.

INTERVIEWER: What does that change for you?

WOMAN: I read menus for what feels safe, not for what I want. On family pizza nights, I bring separate food. You start feeling like the difficult person at every table.

INTERVIEWER: How long has it been like that?

WOMAN: Years. I cut gluten, dairy and FODMAPs. Probiotics made it worse. Now I don’t know what is safe anymore.

INTERVIEWER: Can I tell you why I stopped you?

WOMAN: Okay.

INTERVIEWER: I work with Zen Eat Free. It’s a 90-day botanical programme for ongoing digestive discomfort. It isn’t a probiotic, and it isn’t forever.

WOMAN: Wait, so it’s ninety days and then you stop?

INTERVIEWER: You mix the powder with warm water each night. The first two weeks can be quiet. Around weeks three and four, people often notice mornings and evenings feeling different. The later phases aim for steadier digestion and less bracing before meals.

WOMAN: So you’re not promising I’ll eat pizza next week?

INTERVIEWER: No. Gluten still isn’t safe for coeliac disease. Zen is designed to support more comfortable digestion over time, so food can take up less of your day.

WOMAN: Honestly, just sitting with my family on pizza night without making food the whole conversation sounds huge. Where can I see it?

INTERVIEWER: Tap through to Zen Eat Free. Read the six ingredients and the honest 90-day timeline, then decide if the programme makes sense for you.

Ad 3 · Voiceover + B-roll

Brief: AD-28 · “She stopped asking” · ~95–110s. One continuous mother-and-adult-daughter story. First 3 seconds: the daughter begins to offer her mum a forkful of pasta, pauses, then quietly serves only herself. VO: “Her daughter stopped asking, ‘Mum, do you want some?’ She already knew the answer.” Overlay: “WHEN FOOD FEAR REACHES THE FAMILY.” Start with the fork touching the plate and natural room tone. Restrained music may enter after the hook as a separate optional stem. Follow one home, one family and one 90-day calendar. The emotional result is accepting a family dinner and staying present, not a claim that allergens are now safe. Final 5 seconds: “Zen Eat Free · See the ingredients and 90-day timeline”.

Script

VO: Her daughter stopped asking, “Mum, do you want some?” She already knew the answer.

For years, dinner meant two grocery lists, two pans and one calculation: “What can I eat without paying for it later?”

She watched everyone share pasta while she made the safest meal she could. Before restaurants, she checked the menu and the bathroom. Sometimes the anxiety made her cancel.

She cut gluten, dairy and more. Probiotics failed. Still, food took up more space in her head.

Zen Eat Free gave her a different kind of plan: a 90-day botanical programme designed to support digestive comfort and gut balance, with a clear beginning and finish.

Every evening, she started with one scoop, moved to two, mixed it into warm water and took it as the last thing before bed.

The first two weeks were not dramatic. Around weeks three and four, mornings and evenings began to feel different. Through the middle phase came less bracing before meals. The final phase was about her stomach taking up less of the day.

Then her daughter sent a message: “Table booked for seven. Are you coming?”

This time, she answered, “I’ll be there.” She joined the family, stayed through dessert and listened to the conversation instead of planning her exit.

If food fear has started deciding which family moments you attend, take a closer look at Zen Eat Free. Tap through to see the six ingredients, the nightly routine and the honest 90-day timeline.

Ad destination: Zen Eat Free programme